Our Story

Hey, I’m Max. I’m the person behind RANGEHEART.

I’m building a small clothing brand around the things that speak to me: Western imagery, the rough edges of skate culture, and words that mean something when you wear them.

Horses. Open roads. Dust. A little chaos. That feeling of heading out with your friends and seeing where the day goes. That’s the world I want RANGEHEART to feel like.

Your demons don’t get the reins.

That line sits at the heart of the brand. To me, it’s a reminder that you don’t need to have everything figured out to keep moving. Doubt can come along for the ride. It doesn’t get to decide where you go.

I want to put that feeling into tees and hoodies I’d want to reach for myself: boxy shapes, bold back prints, a Western spirit and a little room to be yourself.

Small brand. Still figuring it out. All heart.

RANGEHEART is growing one design at a time. I’m the person working on the collection, the website and the details you see here. I care about building something you connect with, and your feedback helps shape what comes next.

If something catches your eye, if a fit could be better, or if you just want to say hello, get in touch. You’ll be talking to me.

Thanks for being here at the beginning.

— Max
Founder of RANGEHEART

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